Peace and Sport will partner with Major Events International
Peace and Sport is delighted to announce a strategic partnership with London based events consultancy Major Events International.
Peace and Sport and Major Events International will join forces to promote sport as an instrument for peace and reconciliation around the world. The partnership will also provide Peace and Sport’s CEO Jean-Jérôme Perrin-Mortier with a key note presentation at MEI’s Hosts and Federations Summit in Lausanne, Switzerland on 8th June.
“We are a values-driven business and we pride ourselves on helping companies accelerate their brand and communications objectives- as well as their business growth” commented MEI’s Chief Operating Officer, Andy Rice, “with world events as they are, seldom has there been a more appropriate time to leverage the power of sport to try to bring greater understanding and inclusion between dissonant groups. We are pleased and proud to be able to support Peace and Sport on their mission and see the Lausanne Summit as being the first of many platforms we can provide to amplify their message”
Peace and Sport’s CEO Jean-Jérôme Perrin-Mortier added, “we are extremely pleased to partner with MEI and to communicate our key messages to International Sports Federations on such an important platform. A growing number of stakeholders has come to realize that sport is a very powerful tool. If used correctly and strategically, it really can change the world for the better. That is our goal”